Monthly Archives: May 2014

Link Ch. 11 – Creativity, Tastelessness, and Grabbing the Advertising Audience

In advertising, a tension often exists between creativity and salesmanship.  An ad may do a great job of grabbing people’s attention and generating talk, but if the ad doesn’t have a solid sales message, consumers will not remember the product or … Continue reading

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Questions Worth Asking (Maybe)

Where the heck have you been the last few weeks? Sorry for the lack of updates!  It’s been crazy during the end of this semester. But I hope to be back to posting regularly now. What did the future look … Continue reading

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