Did McDonald’s Twitter Get Hacked or Go Rogue With Trump Dissing Tweet?

The tweet was up and gone from the official McDonald’s Twitter feed within 20 minutes this morning – but for the time it was up, it was a drawing a huge amount of attention:

Screen capture of the official McDonald’s Twitter feed from this morning. The tweet was deleted within 20 minutes of being posted. h/t Bradd Jaffy of NBC News.

Not surprisingly, McDonald’s quickly posted that they had been hacked and had taken action to prevent it from happening again:

But not everyone in the twitterverse was so sure that it wasn’t an inside job.

Lily Herman, who writes for Teen Vogue, acknowledges that the tweet was deleted, but wonders what was behind it:

Geek girl blog The Mary Sue provided links to numerous social media professionals who suspected that it was instead an unauthorized post by an insider who was willing to pay the price.

Esther Cohen is the social media editor for The Next Web.

Ced Funches is a designer for Vox Media.

And Jeff Yang is a contributor at CNN.

There was a brief flurry of the #BoycottMcDonalds hashtag, but it doesn’t seem to have really taken off.

Of course, the irony of it all is that President Trump has a history of saying kind things about McDonald’s on social media.

Celebrating 1237! #Trump2016

A post shared by President Donald J. Trump (@realdonaldtrump) on

 

 

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