Chapter-by-Chapter
Readings and Links
For the latest on
mass communication in the news,
read my blog.
Links Coming Soon!
Part I Introduction to the Media
Chapter 1. Living in a Media World
Everest - krakauer, into thin air, everest
Civic Arts interview with Neil Postman
Lonelygirl15
International Box Office for
Ice Age: The Meltdown
Generation M: Media in the lives of 8-18year-olds
Chapter 2. The Media Business: Consolidation, Globalization, and the Long Tail
Ken Auletta and Media Synergy
Time Warner
Disney
News Corporation
Viacom & CBS
Bertelsmann
Making money with
American Idol
NBC Universal (General Electric)
Chapter 3. Mass Communication Effects: How Society and Media Interact
Interview with composer John Adams
George Gerbner on the effects of television violence
Experiments on the perception of news violence
Part II Print Media
Chapter 4. Books: The Birth of the Mass Media
History of the
Oxford English Dictionary
The Lord of The Rings
as a media phenomenon
Stephen King and the National Book Award
Libraries and challenged books
Chapter 5. Magazines: The Power of Words and Images
The Magazine Handbook
Magazine Statistics from
Advertising Age
Ad campaigns featuring "real women"
New York Times
magazine cover story
Trisha Goddard's commentary on race and magazine covers
Chapter 6. Newspapers: Reflection of a Democratic Society
Part III Electronic Media
Chapter 7. Sound: Music and Talk Across Media
Chapter 8. Movies: Mass-Producing Entertainment
Chapter 9. Television: Broadcast, Cable and Beyond
Chapter 10. The Internet: Mass Communication Gets Personal
Part IV Supporting and Controlling the Media
Chapter 11. Advertising: Selling a Message
Chapter 12. Public Relations: Manufacturing the News
Chapter 13. Media Law: Free Speech and Fairness
Chapter 14. Media Ethics: Truthfulness, Fairness, and Standards of Decency
Chapter 15. Global Media: Communication Around the World
