Living in a Media World 2E

Friday - Nov. 20, 2009

How Comcast's Competitors View the Proposed Purchase of NBC Universal - Part II

How do cable giant Comcast's competitor's view the company's bid to take control of NBC Universal? Hint - They don't like it.

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Thursday - Nov. 19, 2009

Everything You Need To Know About Comcast's Proposed Purchase of NBC Universal - Part I

Trying to keep up with the changes taking place in the media landscape recently is a full-time job. I thought I had closed out the newspaper chapter for the third edition of Mass Communication: Living in a Media World, when word came about the shuttering of several gay newspapers and suggestions that the fundamental market for the gay press had changed. That led to Tuesday's blog post and a flurry of e-mails between me and my editors.

But there's a much bigger change hovering on the horizon - the likely change of controlling ownership of NBC Universal. NBCU has been owned for the last several years primarily by General Electric, a major provider of consumer products, military and industrial products, and financial services. Speculation started circulating back in late September/early October that Comcast, one of the nation's largest cable companies was trying to buy a 51 percent stake in NBCU, which would give it control of how the network/film company would operate.

Today we will look at issues surrounding the merger itself. Tomorrow we will see how competitors view the proposed merger.

Link