Tag Archives: advertising

Along with all the commercials, a couple of teams played football, too.

Yesterday was the biggest day of the year for high-profile television advertisements along with a bit of football in between.  As always, the ads attracted praise, condemnation and more than a few head shakes. For me, the strangest and most … Continue reading

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Media Business in the News

Amazon to start selling subscriptions on streaming services to Prime customers. Includes Showtime and Starz. Lebron James signs lifetime deal with Nike Not entirely clear whether it’s his life lifetime or professional lifetime.  Anyway, he’s getting a Michael Jordan level … Continue reading

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Sentimental Twaddle – A Host of Christmas/Holiday Ads That Will Make You Cry

Advertising Age’s morning newsletter had a lot of interesting news this morning, but none better than a story on a number of Christmas and holiday themed ads guaranteed to make you blubber like a baby! Among the best/worst is a German … Continue reading

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Questions Worth Asking (Maybe)

What’s wrong with a Bloomingdale’s ad that suggests you secretly spike your date’s drink? ‘Cause date rape is always in style, Bloomies… (To be fair, after they got ripped on social media, the store apologized. How do you make money … Continue reading

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Julia Kozerski looks back at how losing 160 pounds made her feel miserable

Two years ago I wrote a post about how photographer Julia Kozerski documented through photos her process of losing 160 pounds.  Many of the photos were taken of her trying on clothes for her sliming body while others were unclothed, … Continue reading

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Blogging the Super Bowl Commercials

So on Sunday of this week there was a massive showcase for creative and entertaining commercials on NBC.  Oh, and there was also a football game. Want to see all the commercials that you missed?  Sure you do!  Here are … Continue reading

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Link Ch. 11 – Native Ads

Here are some of the native ads we’ve discussed in Mass Communication: Living in a  Media World. Southwest Airlines Rolls Out New ‘Loyalty Goes Both Ways’ Campaign The Atlantic’s Scientology Native Ad

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Questions Worth Asking (Maybe)

Has the University of Illinois repealed the First Amendment for its faculty? New tenured prof gets contract dropped over “vulgar and insulting” tweets. What can marketers learn from the Ice Bucket Challenge? Make it fun. Make it easy. Make it … Continue reading

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Link Ch. 11 – Creativity, Tastelessness, and Grabbing the Advertising Audience

In advertising, a tension often exists between creativity and salesmanship.  An ad may do a great job of grabbing people’s attention and generating talk, but if the ad doesn’t have a solid sales message, consumers will not remember the product or … Continue reading

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Questions Worth Asking (Maybe)

Where the heck have you been the last few weeks? Sorry for the lack of updates!  It’s been crazy during the end of this semester. But I hope to be back to posting regularly now. What did the future look … Continue reading

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