Category Archives: Chapter 3

Questions Worth Asking (Maybe)

Is public relations simply talking to people, placing press releases and blocking access to executives? In fact, none of those are at the core of modern PR, according to PR mogul Richard Edelman.  Good summary of what public relations is … Continue reading

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Questions Worth Asking (Maybe)

Is it ok for high school students to “<3 Boobies”? Yes. The U.S. Supreme Court on Monday declined to hear an appeal from a Pennsylvania school district that wanted to stop two young women from wearing “I <3 Boobies” bracelets … Continue reading

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Questions Worth Asking (Maybe)

What are the six types of Twitter communities?  And which are the most toxic? Would you be surprised if it were the political ones? Nah, me neither.  This is from The Fix blog at the WaPo, but you can read … Continue reading

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Comcast Commits to Buying Time Warner Cable

Back in November of 2013, the rumor started circulating that cable giant Comcast was going to try  to buy Time Warner Cable (TWC).  This was news because Comcast, in addition to owning NBC Universal, is the nation’s largest cable provider … Continue reading

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Long Tail Pre-Class Video: Doug and Telisha Williams aka Wild Ponies

Doug and Telisha Williams, also known as the band Wild Ponies, funded the production of their latest album, Things That Used To Shine, using a Kickstarter campaign. They raised more than $30,000 from people who wanted to see their latest CD … Continue reading

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Pre-Class Video: Exploring the Long Tail with Girl Walk – All Day

For those of you who are fans of mashup artist Girl Talk, there is a now a fascinating dance film out that is essentially a 71-minute long video for Girl Talk’s latest album All Day. There’s a preview below, but … Continue reading

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Pre-Class Video: Truth about Disney Princesses

Pre-class video: Have you ever wondered what happened to the Disney princesses after the movie ended?  Here’s one possibility:

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Time Warner Cable / CBS Resolve Month-Long Retransmission Dispute

Time Warner Cable and CBS Inc. have finally resolved their month-long retransmission battle that will bring back CBS broadcast and Showtime back to cable subscribers in New York City, Los Angeles and the Dallas/Ft. Worth area. This means that subscribers … Continue reading

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Using Kickstarter to Help Fund Movies

The Newest Hottest Spike Lee Joint  Small-town movie theaters theaters threatened by shift to digital cinema Story from the LA Times on how smaller communities are using fundraising and Kickstarter to try to buy digital projectors for drive-ins and other small … Continue reading

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Are mandatory cable channel bundles good or bad for consumers?

There’s been a lot of talk lately as to whether some form of a la carte pricing on cable would be good or bad for consumers.  The idea here is that we get big bundles of channels from our cable … Continue reading

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