Author Archives: Ralph Hanson

Apple’s controversial new subscription policy

Posted on February 18, 2011 by Ralph Hanson

A little history, then talk about a current controversy swirling around Apple: If you want to accuse journalists of having a bias, you might start with how they portray Apple and its successful line of computer and media player products. … Continue reading →

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Link Ch. 11 – Finding success through mobile advertising

Posted on February 16, 2011 by Ralph Hanson

Advertising consultant Kathryn Koegel recently served as a judge of the GSMA Global Mobile Awards.  She writes for Advertising Age that she learned a lot about how mobile advertising is being done around the world.  What did she discover?  That … Continue reading →

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Deconstructing the Eminem / Chrysler Commercial

Posted on February 15, 2011 by Ralph Hanson

Although it was neither the most watched nor the most remembered, for me the 2-minute long Eminem / Chrysler / Detroit ad was by far the best of the Super Bowl commercials.  Why?  It told a compelling story in a … Continue reading →

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Link Ch. 2 – Are you watching this?

Posted on February 11, 2011 by Ralph Hanson

If you are not watching Al Jazeera English this Friday, you should be!  Also be following the #Egypt and #Jan25 hashtags on Twitter. There is even an “unstalling dictator” tweetmeme going around.

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Return to Super Bowl Advertising

Posted on February 10, 2011 by Ralph Hanson

Here are a number of interesting followup articles on the success (or lack-thereof)  for the Sunday’s Super Bowl ads: Chicago Tribune reviews the Himalayan Restaurant featured in the controversial Groupon ad. The fish curry is ok, but not amazing. Chicago … Continue reading →

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Fractured Fairy Tale Interval

Posted on February 10, 2011 by Ralph Hanson

Rumpelstiltskin as publicist from The Adventures of Rocky & Bullwinkle

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Another great national anthem

Posted on February 7, 2011 by Ralph Hanson

Here’s Straight, No Chaser doing the national anthem at Soldiers Field before the Packers/Bears game.  Another brilliant rendition:

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Super Bowl – The Day After

Posted on February 7, 2011 by Ralph Hanson

The nation’s most important day for television advertising has passed, a football game got played, and now the analysis begins.  Here’s a few thoughts on yesterday’s event: In my mind, and many others, the one clearly best commercial of the … Continue reading →

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Link Ch. 15 – Al Jazeera Arabic carrying video of police running over protesters

Posted on February 3, 2011 by Ralph Hanson

In my commentary and blogging course today, we were talking about how Al Jazeera English differs from what Americans are typically used to seeing on television.  One of my students said he watched AJE for about 15 minutes yesterday and … Continue reading →

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Different sources of news about Egypt

Posted on February 2, 2011 by Ralph Hanson

Want to see how different media outlets are covering the news out of Egypt?  Here’s your chance to compare and contrast for yourself:  Sounds like that could be a great media literacy assignment…. Suggestions of sources to add or potential … Continue reading →

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