How watching a movie leads to Facebook ad

I recently watched the movie The Fifth Element on TV at home, and I don’t believe I posted anything about it, though I certainly searched it for cast and crew information. Fascinating to see that such a low level of online engagement has produced this ad on my Facebook page… (I did, however, watch it using iTunes on my Apple TV.)

Fifth Element T-shirt

This ad for Fifth Element t-shirt showed up on my Facebook page this morning.

The trailer for Luc Besson’s  The Fifth Element:

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